7) SEO Alt Tags for Images, Pictures and Logos

STEP SEVEN = 1 hour to 7 hours time (time varies depending on how many pictures)
Alt tags for images, pictures and logos are nothing more than a two word to five word description of the picture as it relates to your product, message, service or business web page.

VIDEO = ALT Tag Explanation = 3 minutes

What makes these seo ALT tags important is the fact that not all websites use them. Therefore, if you do use ALT tags correctly you will have a search engine advantage over your competition.
As an example roll your curser over the green image on the right. If you are using an updated browser a small caption should appear with five words that say “website seo search engine optimization”.

STEP EIGHT = 10 minutes time
Here we will recap what you should of accomplished in STEPS 1 thru 7.

SEO WebSite ReCap

ALT Attribute as described by Wikipedia.org;
The alt attribute is used in HTML and XHTML documents to specify alternative text (alt text) that is to be rendered when the element to which it is applied cannot be rendered. In HTML 4.01, the attribute is required for the img and area tags. It is optional for the input tag and the deprecated applet tag.

A visually impaired reader, who is using a screen reader such as JAWS or Orca, will hear the alt text in place of the image. A text browser such as Lynx will display the alt text instead of the image. A graphical browser typically will display only the image, and will display the alt text only if the user asks it to show the image’s properties. Many graphical browsers can be configured to show the alt text instead of the image.

alt attribute is not supposed to literally describe contents of the image. It’s supposed to be an alternative for the image, usually stating its purpose. For example image of a warning sign should not have alt text “a triangle with yellow background, black border and exclamation mark”, but simply “Warning!”. (Unless, of course, the purpose is actually to show what the warning symbol looks like.)

IE7 renders the alt attribute as tooltipInternet Explorer 7 and earlier render text in alt attributes as tooltip text in standards non-compliant manner. This behavior led many web developers to misuse alt when they wished to display tooltips containing additional information about images, instead of using the title attribute that was intended for that use. As of Internet Explorer 8 alt attributes no longer render as tooltips.

The alt attribute is commonly, but incorrectly, referred to as the “alt tag